Created in 1921 by a
flour company, “Betty Crocker” became the most famous and most trusted advisor
to American cooks. In 1950, this fictional character’s brand-new Picture Cook
Book hit shelves, with sales that rivaled that of another big book, The Bible
and to date, it has sold more than 75 million copies.
This fun illustrated lecture by historian Leslie Goddard, Ph.D., looks at how Betty Crocker was invented, why the cookbook has endured, and what makes the idea of Betty Crocker so iconic.
Join us for this FREE event…
it’s perfect if you’re feeling like cooking up some nostalgia!